The affordability goal aims to expand participation and inspire future athletes, while acknowledging broader debates over ticket prices at Olympics and World Cup events.

Wasserman has stressed making the Games accessible to locals and contributors to the community.

Registrants will be entered into a lottery to receive a time slot to buy tickets, and the assigned time slot will be communicated via email; initial ticket prices start at $28.

Athlete voices, including Nadia Comaneci, Apolo Ohno, Bart Conner, and Cullen Jones, emphasized improving the athlete experience and ensuring athlete input informs leadership and governance.

The article notes that the information originally appeared in The New York Times and invites reader engagement through comments.

LA28 emphasizes accessibility and inclusivity, aiming to help local residents access the Games in their hometown.

Olympic organizers announced that ticket registration for the 2028 Los Angeles Games will run through March, with on-sale beginning in April, and local presales will be available to host city communities in Los Angeles and Oklahoma City.

About one million tickets will be priced at $28 and roughly one-third of the total tickets (about 14 million) will be $100 or less, as part of an affordability push to broaden participation.

Athlete-centered planning is highlighted by LA28’s chief athlete officer, prioritizing athletes in planning and decision-making.

Context on ticket pricing is provided, with commentary on potential high prices at other major events and a call for reader support to sustain independent local reporting.

LA28 chair Casey Wasserman underscored a philosophy of access for all and contrasted this with FIFA World Cup pricing strategies.

Beyond individual tickets, hospitality packages and travel/accommodation-inclusive options will be offered in later releases.