BMW has sold over 3 million electrified vehicles worldwide, including both plug-in hybrids and full EVs, reflecting a steady and successful electrification strategy.

In July, BMW reached a milestone with the delivery of its 1.5 millionth fully electric vehicle, a MINI Countryman sold in Portugal.

Since launching the BMW i3 over a decade ago, the company's fully electric vehicles have traveled more than 6,500 kilometers, roughly the distance from Munich to New York.

BMW emphasizes its heritage by integrating art and design into its EV development, showcasing a blend of performance, technology, and aesthetics.

BMW's cautious hybrid-first approach has helped build a resilient EV portfolio, providing flexibility amid slow U.S. EV market growth.

Despite challenges like stagnant U.S. EV sales, BMW's milestone highlights its pragmatic, performance-oriented approach, focusing on off-road vehicles, halo projects, and brand culture.

Of the 3 million electrified vehicles sold, 1.5 million are pure EVs, with hybrids making up the other half, reflecting customer preference for hybrids due to charging infrastructure concerns.

In the U.S., BMW sold 24,632 BEVs in the first half of 2025, a slight 0.7% decrease year-over-year, indicating a modest market shift.

BMW is expanding its electric lineup with over 15 EV models across BMW, Mini, and Rolls-Royce, including off-road SUVs and models competing with G-Class rivals.

The BMW Group now offers more than 15 fully electric models and over 10 plug-in hybrids across its brands, covering diverse market segments.

Recent updates include the BMW iX with a WLTP range exceeding 700 kilometers and the upcoming BMW iX3 Neue Klasse, signaling ongoing EV expansion.

In the first half of 2025, over 25% of BMW's global sales were electrified, surpassing 40% in Europe, demonstrating strong regional adoption.

This milestone was driven by increased global sales of electric and plug-in hybrid vehicles during the first half of 2025.