Xiaomi's Electric Sedan SU7 Hits 89K Pre-Orders in 24 Hours Amid EU Probe

April 2, 2024
Xiaomi's Electric Sedan SU7 Hits 89K Pre-Orders in 24 Hours Amid EU Probe
  • Xiaomi's new electric sedan, the SU7, received an impressive 89,000 pre-orders in the first 24 hours.

  • Customers are experiencing extended wait times, with some facing up to a seven-month delay for delivery.

  • To appease eager buyers, Xiaomi has introduced special edition vehicles accompanied by complimentary gifts.

  • The production capacity at Xiaomi's Beijing factory is set at 200,000 vehicles per year, in collaboration with BAIC Group.

  • Despite the surge in demand, financial experts anticipate that Xiaomi might incur losses with each SU7 sold.

  • Xiaomi is currently under an anti-subsidy investigation by the European Union, which could impact its market strategy.

Summary based on 27 sources


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